When my spouse and I made the decision to establish a children's store, we were driven by a shared mission to simplify parenting. As parents ourselves, with three young kids, we swiftly recognized certain products that we absolutely cherish, and among them, Native shoes stood out. Native shoes have become our favorite summer footwear for our children, thanks to their lightweight nature, effortless cleaning, and the sheer delight our kids find in wearing them.

This week, we decided to highlight Native Shoes, offer a bit more insight about the company and delve into the steps they are taking to ensure a sustainable future.

In an era when the fashion industry is increasingly becoming conscious of its environmental impact, Native Shoes emerges as a shining example of a company dedicated to sustainability. With a commitment to innovation and responsible practices, Native Shoes is revolutionizing the footwear industry by creating stylish and eco-friendly shoes that leave a minimal footprint on our planet. 

Eco-Friendly Materials

One of the cornerstones of Native Shoes' commitment to sustainability is the use of eco-friendly materials. The company has pioneered the use of a unique material called EVA (ethylene-vinyl acetate), a type of foam that is lightweight, comfortable, and recyclable. Unlike traditional footwear materials such as rubber or PVC, EVA is low in toxicity, emits fewer greenhouse gases during production, and can be easily ground down and reused in the manufacturing process. By utilizing EVA, Native Shoes reduces waste and minimizes their environmental impact.

Innovative Manufacturing

Native Shoes prides itself on its innovative manufacturing processes, which further contribute to its sustainability goals. The company employs a unique injection-molding technique that allows them to produce shoes with minimal waste. This method ensures precise material distribution and eliminates the need for excessive cutting or sewing, reducing energy consumption and maximizing resource efficiency. Native Shoes also focuses on local manufacturing whenever possible to minimize transportation-related emissions and support local economies.

Circular Initiatives

Beyond their materials and manufacturing practices, Native Shoes actively promotes a circular economy. They have implemented various programs to ensure that their products have a second life once they reach the end of their original use. For instance, they offer a shoe recycling program called "The Remix Project," (which we are very excited to be implementing in our new store) which collects worn-out Native Shoes from consumers and transforms them into new products such as playground surfaces, yoga mats, and other useful items. By embracing circular initiatives, Native Shoes aims to close the loop on product lifecycles and reduce waste.

Reducing Environmental Impact

Native Shoes is committed to minimizing its environmental impact throughout the entire lifecycle of its products. They continuously seek to improve their practices by assessing their supply chain and production processes. From responsibly sourcing materials to optimizing energy usage, Native Shoes sets rigorous standards for themselves and their partners. They also strive to provide transparency by sharing information about their sustainability initiatives, encouraging other companies to follow suit.

Community Engagement

Native Shoes understands that sustainability extends beyond their products and processes. The company actively engages with communities and initiatives that align with their values. They collaborate with organizations such as Soles4Souls, a non-profit that provides shoes to those in need worldwide. Native Shoes also supports various environmental causes and partners with like-minded individuals and groups to foster a collective effort towards sustainability.

Looking Ahead

As Native Shoes continues its journey towards sustainability, they are not content with resting on their laurels. The company constantly seeks new ways to innovate and improve, exploring alternative materials, refining production techniques, and expanding their circular initiatives. By combining style, comfort, and sustainability, Native Shoes has captured the attention of conscious consumers and is inspiring others in the industry to follow suit.

Native Shoes is a trailblazer in the fashion industry, showcasing how a commitment to sustainability can coexist with style and innovation. Through their use of eco-friendly materials, innovative manufacturing processes, circular initiatives, and community engagement, they are redefining the future of footwear. As consumers become increasingly aware of their choices, companies like Native Shoes provide hope for a more sustainable and responsible fashion industry. By embracing their philosophy and supporting such brands, we can all contribute to a healthier and greener planet.


May 19, 2023

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